Firgas

marketing campaign online video photographs Canary Islands
Category
Interactive, Programming, Web
About This Project

Firgas, the leading mineral water brand in the Canary Islands, commissioned an online marketing campaign of their advertising agency and we fully conducted the programming of the microsite.

The campaign “People with heart” consisted of a series of consecutive photo contests with prizes for the most voted images. Registered participants could upload their photos and adapt them to the required format, capture them with their own webcam, share them on social networks, vote for other photos…

As a result of this, a great success of participation and a marked impact on the media was obtained.

ver en youtube